Capstone Research Paper Example | Topics and Well Written Essays - 2250 words - 3

Capstone - Research Paper Example To put it briefly, study intends to illustrate the impact of the company’s mission, vision, and primary stakeholders on its overall success. In addition, the study conducts SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats. In the subsequent phase, the study discusses the various levels and types of strategies the firm may use to maximize its competitiveness and profitability. The study further outlines the communication plan for the company for devising strategies as well as it attempts to evaluate the managerial action based on the two corporate governance mechanism. Finally, the study presents recommendations for improving leadership within the company and assesses the impact of the company as a responsible (ethical) corporate citizen on bottom line supported with specific examples. The statement of mission and vision of the company are the core value that gives an idea about the identity and the reasons for its existence in the market. The company has established a clear statement that communicates its goals and objectives to stakeholders. It also supports the decision making process of the company (Alter, 2000). The mission statement of the company delineates the fundamental purpose for its existence. The impact of the company’s mission and vision is clearly apparent in its operations and decisions made by the top-level managers. The company in alignment with its mission and vision focuses on the demand of the consumers so that the highest customer’s satisfaction is delivered. The company aims to provide best stories according to the customer’s need and expectation to ensure growth and increase its profitability while producing films and news coverage that are widely appreciated by the customers. At the same time, the primary stakeholders of the company are constantly engaged in decision-making process with the aim of ensuring financial stability and enduring innovation necessary for operating